NASCAR’s historic return to the new Gateway Motorsports Park to be known as the ‘Drivin’ for Linemen 200’
St. Louis Region, April 18, 2014 — Officials for Gateway Motorsports Park and MAKE Motorsports announced today that the NASCAR Camping World Truck Series event will be known as the “Drivin’ for Linemen 200.” NASCAR returns to the St. Louis area on June 14, 2014 – for the first time since 2010 – with a race that will bring a heightened level of awareness to the Linemen of America and the electrical industry. The Linemen were slated to be recognized today by the U.S. Congress for their efforts as first responders during natural disasters. This race will pay tribute to the past, present, future and fallen Linemen.
“Gateway Motorsports Park is honored to be associated with the Fallen Linemen Organization and the International Lineman’s Museum,” said Curtis Francois, CEO and owner of Gateway Motorsports Park. “With the sporadic and dangerous weather we experience here in the Midwest, our fans understand the critical role electrical linemen play in assisting other first responders in their efforts to save lives. Our goal with this event partnership is to recognize these heroes, their families, and pay tribute to the men and women who have sacrificed their lives helping others.”
This is the first venture into event marketing for the Linemen industry as a whole. The No. 50 MAKE Motorsports Chevrolet Silverado is the first industry-sponsored NASCAR Camping World Truck Series vehicle. The ‘Drivin’ for Linemen 200’ expands on MAKE’s vision to support all Linemen while also bringing awareness to the industry.
“The ‘Drivin’ for Linemen 200’ is dedicated to the hard-working men and women who risk their lives every day to keep America energized,” said Tracy Lowe, co-owner of MAKE Motorsports. “We want America to know how important they are in our lives, because without them, we would not have electricity in our homes or businesses and the things we take for granted wouldn’t be available. We aim to remember the past with the International Linemen Museum, the present and future linemen and their safety, while honoring the Fallen Linemen Organization.”
“Our partnership with the Fallen Linemen Organization supports the track’s focus on celebrating American families by bringing them together for the wonderful American pastime of auto racing during the Father’s Day weekend,” explains Francois.
The ‘Drivin’ for Linemen 200’ NASCAR Camping World Truck Series event will be held under the lights in primetime on Fox Sports 1 at 7:30 p.m. CT at the 1.25-mile NASCAR Speedway over the Father’s Day weekend. The track also will host the United States Auto Club (USAC) Silver Crown Series race just prior to NASCAR qualifying. This will be the first NASCAR-sanctioned event at Gateway Motorsports Park under the new ownership of St. Louis native Francois.
For additional information on the Fallen Linemen Organization, please visit www.fallenlinemen.org.
For additional information on the International Linemen Museum, please visit www.linemanmuseum.com.
For information on Gateway Motorsports Park, and to purchase event tickets, please visit www.gatewaymsp.com or call 1-855-racetik.
At Gateway Motorsports Park our mission is to provide our fans, racers and sponsors with a first-class and memorable racing experience. This includes unprecedented access to our NASCAR Superspeedway, NHRA drag strip, road-racing course and grand prix karting venue. Gateway Motorsports Park also serves as a year-round host to special events, automotive industry demonstrations and corporate functions. Gateway Motorsports Park is locally, and privately, owned and operated by Gateway Acquisitions, LLC.